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Archive July 2019 XX, No. 7

5 Procedures Worth Adding

These surgeries are popular, pay well and are easy to incorporate.

Jared Bilski


Adding new and innovative procedures is a proven way to increase your revenue, attract new patients and surgeons, and set yourself apart from the competition. And yes, total joints is all the rage right now, but it's far from the only way you can expand your offerings. Here are 5 other well-paying, satisfaction-bolstering procedures that are relatively easily to add to your facility.

University of Michigan Kellogg Eye Center
STENTISFACTION Using gel stents like the Xen to treat open angle glaucoma can reduce both the patient's intraocular pressure and their need for irritating and expensive eye drops.

1. Minimally invasive glaucoma stents. In 2016, the FDA approved Xen45 Gel Stent and the Xen Injector ( for several groups of glaucoma patients, including those who suffer from the more common open angle variety of the potentially blinding disease. The Eye Surgery Center of Western Ohio in Lima recently added these stents to its list of available glaucoma treatment options. With this minimally invasive procedure, the surgeon implants a soft, permanent stent (approximately 6 mm long and as wide a human hair) through a small, self-sealing corneal incision. The stent shunts fluid from the anterior chamber of the eye to the subconjunctival space. The result is a reduction in both intraocular pressure and the need for irritating, allergy-inducing and expensive eye drops — a real patient satisfier. Plus, the stent procedure takes much less time than a trabeculoplasty, the more common and time-consuming treatment for this type of glaucoma. The stents, which run $1,450, can be inserted as a stand-alone procedure or in conjunction with a cataract surgery, and they're reimbursed by CMS.

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