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Outpatient Surgery E-Weekly

Surgeon Operates on Wrong Knee

A Massachusetts surgeon made headlines last week after performing arthroscopic surgery on an incorrect knee, leading some observers to wonder how wr...

Rose Tattoo Leads to Lawsuit

A New Jersey woman is suing her orthopedic surgeon for invasion of privacy and battery after waking from spine surgery with a temporary tattoo of a ...

Study: Patient Reports Can Be Safety Tool

In your efforts to reduce medical errors and adverse events, don't overlook one of the most valuable tools in your arsenal: your patients. For a ...

New On The Web
WWW.OUTPATIENTSURGERY.NET
Surgery’s most popular website just got even better for the readers and advertisers of Outpatient Surgery Magazine. Our on-line presence, which was already attracting more than 19,000 unique visitors for nearly 4 visits each and more than 200,000 total page views per month, got an extreme makeover in September 2007. The changes are more than just skin deep; see for yourself at www.outpatientsurgery.net.*

For surgical decision-makers, there are new services like “Ask the Experts,” tools for precisely tailoring the site to taste and a high-powered search engine that zeroes in on content. These changes and more should attract even more visits to the site and make banner ads on www.outpatientsurgery.net even more powerful.

But that’s not all. For display advertisers, every print ad now comes with a free online ad that will appear when decision-makers request and read content related to their products or services. So not only will your ads be seen by more people more often, they’ll also be more targeted to the reader’s interest, increasing the power of your message! Outpatient Surgery is already providing 4.5 times the reader impressions per ad that our next best competitor does. This bonus online exposure will increase impressions by an additional 20+ percent!

Our new site also makes shopping for product information and free samples easier for visitors and much more effective for advertisers. Not only are your ads placed online and linked to your homepage; users can find you more easily thanks to advanced search capabilities and shopping cart technology to make the user experience exceptional. See your Outpatient Surgery Magazine Rep for more information.

OTHER E-SERVICES
Outpatient Surgery Magazine can plug you in to a network of thousands of surgical decision-makers for a fraction of the price of traditional advertising. No paper, no printing and no postage – we’ll get your message directly to decision-makers’ desktops and boost your exposure and web traffic with our e-Weekly and e-Blast services.

e-Weekly: Connect to more than 10,800 opt-in subscribers by placing your ad right in their in-boxes every Monday morning with our e-Weekly newsletter. Your ads are linked to your website, giving your prospects one-click access to your comprehensive product information. With so many exposures, your message is sure to get noticed! The e-Weekly is on time, on target and within anyone’s budget.

e-Blasts: Create a buzz about your new products or services and steer customers to your website with an e-Blast. We’ll send a dedicated, custom-designed email directly into the inboxes of more than 17,000 surgical decision-makers. Promoting a new product or special offer? Get the message out now. e-Blasts are an immediate, unique and economical way to share your message with “tech-savvy” customers.

* Details and images are subject to change. Images are presented for demonstration purposes only.

Advertising Links
A Note From the Publisher
State of The Industry
A Growing Audience
Buying Power
A Loyal Readership
Editorial Calendar
Your Ad Budget
Ad Preparation Guidelines
Special Opportunities
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New On The Web
Contact Information
VP of Sales
Michael Woodhull
630-941-1449
mwoodhull@outpatientsurgery.net
Account Manager
Jim Boston
913-268-1057
jboston@outpatientsurgery.net
Account Manager
Chad Kemplin
800-617-7060
ckemplin@outpatientsurgery.net
Account Manager
Linda Moretti
610-240-4918 x10
lmoretti@outpatientsurgery.net
Publisher
Stan Herrin
610-240-4918 x14
sherrin@outpatientsurgery.net